Young Entrepreneurs Success Program

Small businesses in the creative industries such as filmmakers, visual artists, designers, writers, fashion designers, record labels, etc wanting to maximise their business potential and improve their entrepreneurial skills. 

The Challenge & How We Tackle It

Business owners and managers in creative industries were unable to access industry specific business programs.

In response, Creative Economy designed Young Entrepreneur’s Success program, Australia’s first national program for small business owners and managers in creative industries.

The program was designed by industry professionals who understand the dynamics of creative industries. The program provided small group and individual business mentoring addressing key industry business issues including intellectual property; business opportunities – making money in the creative economy and business development – attracting investors, buyers and strategic partners, etc.

The Result

In total 471 entrepreneurs participated in group mentoring and 12 participants received one-on-one intensive mentoring in Brisbane, Cairns, Sydney, Melbourne and Northern Rivers.

Participants reported improved business skills including increased capacity to understand and maximise IP rights, a better understanding of commercial markets, an increased capacity to identify and maximise business opportunities, improved financial management skills and an acquisition of greater industry knowledge and access to networks.

Specific outcomes included:

- Screen production company improved their pitch and were able to successfully negotiate sale terms with Channel 7.

- Introductions and securing a new business opportunity for a rock and orchestral collaboration for touring throughout Asia.

- Production company secured an international distribution deal after it repackaged its products after gaining better understanding of markets.

- International export of Australian art through a business showcasing at art fairs in China and Korea.

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